I have always been a fan of Babe Sauce; witty branding, amazing clothing lines, and actual hot sauce! When we first met up to brainstorm an idea, all we knew is that we wanted people to wear animal masks as they modeled the clothes. We wanted to capture the spirit of individuals of being completely themselves; being the true animals that they are.
It was the middle of summer, and we sat there contemplating the overall theme of the shoot. Then it dawned on us:
Party Animals - Pool Edition.